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About Sarah


Founded by Sarah Fitzgerald, a specialist in fertility, IVF support and women’s wellbeing Koru Acupuncture offers a calm, supportive and non‑judgemental space for your healing journey.

With a focus on natural fertility, IVF and assisted conception support for couples, women's health, pain and injury recovery, Sarah provides personalised treatments tailored to your unique needs. Her approach blends clinical expertise with genuine compassion, helping you feel informed, empowered and cared for at every stage.

Meet Sarah Fitzgerald, Lic.Ac., MBAcC

Hi, I’m Sarah Fitzgerald, a fully qualified and licensed acupuncturist, registered with the British Acupuncture Council and founder of Koru Acupuncture.

I trained at the City College of Acupuncture, London, graduating with a First‑class Licentiate degree, and went on to complete postgraduate training with the Acupuncture Fertility Network, deepening my expertise in fertility and reproductive health.

Koru Acupuncture is also an affiliate clinic of The Fertility Suite, reflecting my commitment to evidence‑based fertility support and continuous professional development. This affiliation ensures my patients benefit from the latest research, advanced training and a trusted network of fertility specialists.

Why I Do This Work

Acupuncture is my second career. Before retraining, I worked in banking in both the City of London and Auckland, New Zealand. It was during this time that I first experienced the profound benefits of acupuncture as a patient in managing sports injuries and the pressures of a demanding job.

That experience sparked a long‑term interest in health and wellbeing, eventually leading me to three years of intensive study under some of the UK’s leading acupuncturists and the creation of Koru Acupuncture.

My personal and professional journey means I understand the emotional and physical challenges many of my patients face; 

especially around fertility, stress and chronic pain. I’m here to support you with care, clarity and compassion.

My Approach

At Koru Acupuncture, you can expect:

  • Personalised treatment plans — every session is tailored to your symptoms, goals and lifestyle

  • A calm, welcoming environment — grounded in non‑judgement, equality and respect

  • Evidence‑informed care — supported by ongoing training and professional development

  • Holistic support — including acupuncture, scar therapy and wellbeing guidance

  • A focus on empowerment — helping you understand your body and feel confident in your health journey

Whether you visit for fertility support, women’s health concerns, pain management or emotional wellbeing, you will always be listened to and treated as an individual.

A Clinic Where Everyone Is Welcome

Koru Acupuncture is built on the principles of kindness, equality and genuine care.
All are welcome, and every treatment is delivered with the intention of helping you feel better — physically, mentally and emotionally.

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